Course Overview

Designed to give you an in-depth understanding of the rapidly evolving field of digital marketing, this course will also give you the skills to research and devise effective strategies to ensure organizations stay competitive and reach new audiences in today's challenging economic climate. You will develop a detailed understanding of consumer motivations and habits, and you will explore ways to increase brand loyalty and market share through the use of the latest digital technologies and platforms across all marketing channels. This extensive theoretical and practical knowledge will provide you with a valuable skill set and will ensure you can make a significant and measurable contribution to your employer's profitability.

General Eligibility

Applicants should have at least a second class honors degree in a cognate subject of Business and Marketing, this must include at least 80 credits from marketing modules. If you have 12 months of work experience in a Marketing role and the CIM Diploma, then this can be a second class honors degree in any discipline.

Part Time Work Details

Language Requirement

• IELTS 6.5 with no skills below 6.0, or an equivalent qualification.