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MA Luxury Brand Management

... United Kingdom
... Birmingham City University International College (BCUIC) (Navitas)
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Course Overview

This course will address the specific challenges and opportunities of the luxury sector and is the perfect choice for students that see their future careers with premium, high-end and luxury brands. We enable you to become a confident leader and an innovative thinker, learning how to approach brands and decide their place within the market. Youll learn how luxury brands are managed in the international marketplace, as well as looking at branding from producer and consumer perspectives. The course encourages you to develop the skills and competencies of future managers in the Luxury Industry. To do this, you will be capable of making management decisions at both a strategic and a tactical level, emphasizing the complexity and dynamics of business and management and an awareness of the nature of the various factors which influence management decisions.

General Eligibility

An honors degree from a UK University A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 percent or any other equivalence to the above UK qualification) Successful passing a Pre-Master's course approved by Birmingham City University Successful passing a Pre-Master's course at another UK university/institution with a minimum of 55 percent average A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 percent or any other equivalence to the above UK qualification)

Part Time Work Details

Language Requirement

  • IELTS 6.0 (5.5 in all components) or equivalent is required

Programme Information
...
Course Category

Fashion Business & Management

...
Campus Name

City Centre

...
Course Level

Postgraduate

...
Duration

1

...
Available Intake

September , January

...
IELTS Score

5.5

...
Tuition Fees Range

£13,100, £14,500,

Apply Now
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