Course Overview

Our practical approach means that youll learn about relevant theories, principles, and concepts in real-world contexts and actively apply them €“ whether designing a communications campaign from a client brief for D&ADs New Blood Awards or undertaking a €˜live consultancy or work placement project. One previous student mocked up a digital recruitment campaign for his employer, England Golf, the governing body for amateur golf, while another produced a set of online marketing videos for the World of Wedgewood visitor attraction. Youll benefit from our close links with a wide range of local arts and cultural organizations, such as the New Vic Theatre, which ensures content remains relevant and up-to-date. We will examine how social, political, and corporate attitudes to media, entertainment, and culture have changed over time and how form, content, and distribution have been affected as a result. Well share case studies from our own research, as diverse as Korean cinema or South American rap.

General Eligibility

Undergraduate degree with second class lower (2:2) or an international equivalent in Media Studies, Cultural Studies, Business Studies, Management or Marketing, or another appropriate humanity or Social Sciences subject.

Part Time Work Details

Language Requirement

• IELTS 6.5