Course Overview

The MSc Marketing and Analytics will develop your understanding and application of core theories in marketing. You will learn how to undertake and apply marketing analyses using appropriate marketing theories and techniques, which will allow you to make appropriate strategic and operational marketing decisions. The course will also help you develop the ability to make strategic decisions by advancing your understanding and application of how business analytic methods can support interventions in the decision-making process of organizations. This course aims to provide a program of study that meets your needs if you are a local, national or international student, enabling you to learn by the exchange of experience as well as formal academic study. It is designed for recent graduates and those already in employment.

General Eligibility

A good UK honors degree (minimum lower second class) Equivalent overseas degree recognized by Aston University Applicants must have studied quantitative modules at the undergraduate level to demonstrate quantitative and analytical skills.

Part Time Work Details

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Language Requirement

• IELTS Overall 6.0, Reading, Writing Listening, Speaking 5.5. Financial requirement You’ll need to show you have enough money to support yourself - unless you’ve been in the UK with a valid visa for at least 12 months on the date of your application. How much money you need depends on where you will be studying. You’ll need either: £1,334 per month (for up to 9 months) for courses outside London £1,023 per month (for up to 9 months) for courses inside London If you’re applying for the Doctorate Extension Scheme, and you’ve been in the UK for less than 12 months, you need to prove you have a total of £2,668 for courses in London, or a total of £2,046 for courses outside London. If you’re boarding at a residential independent school, you’ll need to pay boarding fees instead. The amount you need to pay will be on your CAS. London means the City of London and the 32 London boroughs.